Digital video advertising is clearly the key to success in todays publishing landscape not only does it resonate with younger audiences more than display ads, but also generates double the CPMs. However, as a relatively new field, there are many aspects to digital video advertising that arent entirely clear to publishers. Its never been more important, or more challenging, to break through the barriers and leverage the opportunities presented by digital video.
We put together our latest guide, Everything You Need to Know About Digital Video Advertising, to provide answers to the questions that commonly surround digital video advertising, and help publishers find that sweet spot between a quality user experience and a profitable website. Want a TL;DR version? The infographic below breaks down some of the biggest takeaways you should gather from our guide (and put right into your video monetization strategy) to ensure optimal video ad performance and ROI.
Click here to see the full guide !